PRIVACY POLICY
Privacy Policy
Infinity Fitness & Wellness Center
Effective Date: 2/1/2026
Infinity Fitness & Wellness Center (“Company,” “we,” “us,” or “our”) respects your privacy and is committed to protecting it through this Privacy Policy. This Privacy Policy governs your access to and use of our website and related services, including any mobile application or membership platform utilized by Infinity Fitness & Wellness Center (collectively, the “Services”). By using our Services, you agree to the collection and use of information in accordance with this Privacy Policy.
-
Information We Collect. We may collect information about you in a variety of ways. Personal data may include personally identifiable information that you voluntarily provide to us when you register for an account, purchase a membership, submit a contact form, or otherwise communicate with us. This may include your full name, email address, telephone number, mailing address, date of birth, emergency contact information, billing information, and any other information you choose to provide. Derivative data may include information our servers automatically collect when you access the Services, such as your IP address, browser type, device type, operating system, access times, pages viewed, and referring URLs. Financial data may include transaction history related to purchases made through our Services. All payment information is processed and stored by third-party payment processors and membership management software, and we do not store complete payment card details. Mobile device data may include your device ID, model, manufacturer, operating system, and notification preferences.
-
Use of Your Information. We may use the information we collect about you to create and manage your account, process transactions and payments, provide customer service, respond to inquiries, send administrative and service-related communications, send promotional communications subject to your right to opt out, improve our website and Services, monitor and analyze usage trends, prevent fraud and unauthorized activity, and comply with legal obligations.
-
Disclosure of Your Information. We may share information we have collected about you in certain situations. This includes disclosure by law or to protect rights if required to do so by law or in response to valid legal process. We may share information with third-party service providers that perform services for us, including payment processors, membership management platforms, website hosting providers, communication services, and analytics providers. These third parties are obligated to protect your information. In the event of a merger, sale, or transfer of business assets, your information may be transferred as part of that transaction. We do not sell your personal information.
-
Cookies and Tracking Technologies. We may use cookies, web beacons, tracking pixels, and similar technologies to help customize the Services and improve user experience. You may refuse cookies through your browser settings; however, some portions of the Services may not function properly as a result.
-
Mobile Application and Membership Platform. Infinity Fitness & Wellness Center uses third-party membership management software and mobile applications to provide account management, scheduling, access control, and billing services. Any data processed through such platforms is subject to their respective privacy policies and security standards, and we encourage users to review those policies.
-
Data Security. We use administrative, technical, and physical security measures to help protect your personal information. While we take reasonable steps to secure the personal information you provide, no system is completely secure and we cannot guarantee absolute security.
-
Data Retention. We will retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy unless a longer retention period is required or permitted by law.
-
Your Privacy Rights. You may request access to your personal information, request corrections, request deletion, restrict processing, or withdraw consent by contacting us using the information provided below. California residents have rights under the California Consumer Privacy Act and California Privacy Rights Act, including the right to know what personal information is collected and the right to request deletion of personal information. We do not sell personal information. Individuals located in the European Economic Area have rights under the General Data Protection Regulation, including rights of access, rectification, erasure, and data portability.
-
Children’s Information. Our Services are intended for individuals age 16 and older. We do not knowingly collect personal information from children under the age of 16. If we learn that we have collected information from a child under 16, we will delete it promptly.
-
Marketing Communications. You may opt out of receiving promotional emails or messages by following the unsubscribe instructions provided in such communications or by contacting us directly. Transactional and service-related communications may still be sent.
-
Third-Party Websites. The Services may contain links to third-party websites. We are not responsible for the content or privacy practices of such websites.
-
Governing Law. This Privacy Policy is governed by and construed in accordance with the laws of the Commonwealth of Kentucky, without regard to its conflict of law principles.
-
Changes to This Privacy Policy. We reserve the right to modify this Privacy Policy at any time. Any changes will be posted on this page with an updated effective date.
-
Contact Information. If you have questions or comments about this Privacy Policy, please contact us at Infinity Fitness & Wellness Center, 2535 Adair Veterans Memorial Hwy, Columbia, Kentucky, Phone: 270-250-6201, Email: od.frazier@yahoo.com.

